Online Course Creation Udemy Insights Made Easy (Unofficial)

4.9 (23)
Обучение платное
2 часа курса
Курс от Udemy
Чему вы научились?
Gain Advanced Knowledge of Online Course Creation techniques on Udemy from a detailed understanding of Udemy Instructor Insights
Identify the most appropriate Udemy Course Topic for your Online Course as part of your Online Course Creation process
Make a strategic decision in selecting the best Udemy Topic as part of your Online Course Creation system, including evaluating the relative potential returns from the course
Select and Apply Primary and Secondary Keywords from Udemy Insights to improve their course's listing on Udemy and potentially their organic ranking in Udemy Search
Better understand Udemy Online Course Creation using the valuable information and data provided in the Insights section
Be able to Evaluate, Interpret and Comparatively Judge the information in Udemy Insights and apply it to your Online Course Creation
О курсе

Online Course Creation using Udemy's Insights section is a MUST: It is the MOST Valuable part of the Udemy Instructor Dashboard.  

If you are not looking at this every day as part of your Online Course Creation process, you are leaving money on the table. I want to fire you up, to make you passionate about using the INFORMATION - the MARKET INTELLIGENCE and showing you how to INTERPRET this to your advantage.  I want to show you how you can teach yourself to be a better Online Course instructor on Udemy.

This course is Unofficial - it is not sponsored by or affiliated with Udemy, Inc.


Udemy provides all instructors with amazing data and intelligence on every Topic in Udemy to help them with Online Course Creation.  I bet that only a fraction of Instructors have bothered to look at this tab, let alone use the information to their strategic (and financial) advantage.

Up to 3 months ago, I had not either, despite being a Udemy Instructor since July 2013!

The time, effort (and small amount of money) you invest in this course will pay you back very quickly.




  • Discover WHY using Insights strategically gives you a major advantage over other Udemy instructors in Online Course Creation
  • Find out what Udemy is telling you about the Opportunity Overview for every Topic
  • Understand the balance between Course Supply and Student Demand on Udemy
  • Find out which Udemy Topic can maximise your Course Revenue
  • Understand why Organic Sales on Udemy are affected by Channel Enrollments
  • Why Conversion Rates Matter
  • Discover the most appropriate Keywords in your Topic and Related Topics for your Course
  • Find out why you should pay more attention to Related Topics than you probably do
  • Understand what you can learn from the Top Earning Udemy 


If you are a new Udemy instructor and Online Course Creation is new to you, you will be able to select the best Topic for your course and optimise your Course in Udemy to give your course the best chance of ranking well in organic search

If you are an Existing Udemy Instructor, you will want to go back through EVERY Course you have published and review and revise your course listing - to improve its chances of ranking highly in Udemy.

You will understand how to make the most of the amazing and very valuable information Udemy is providing in its Instructor Insights to your advantage, gaining an advantage over the vast majority of Udemy instructors who will not have taken the time to gain this valuable knowledge.


  • Excel Spreadsheet: Udemy Insights Analysis (My Data Sheet)
  • Excel Spreadsheet: Insights Related Topics (My Data Sheet and a Template for You)
  • Excel Spreadsheet: Insights Keywords ((My Data Sheet and a Template for You)
  • Excel Spreadsheet: Udemy Insights Template (For your Data)
  • Every lecture has a downloadable PDF of the Slide Deck


I am your instructor, John Colley and I have created some of the highest rated and engaging courses here on Udemy.  Over the past five years I have shared my knowledge and experience with over 50,000 students and I love sharing my knowledge of Copywriting with you.

I teach everything from my own experience and show you clearly what works and what does not.  I don't hold anything back in my courses so that you can have the sort of success that I have been fortunate to benefit from.

Click on the Blue “Take This Course" Button Now!

Don't forget that Udemy offers a 30 Day 100% money back guarantee - there is no reason to hesitate or delay. Enroll now - see if this course is for you and start becoming an expert at Copywriting today!

So Enroll Today!

All the Best 


Introduction to Udemy Marketplace Insights
As an introduction to this Course, I want to share with you what Udemy Insights is and what it has to offer you as a Course Instructor!And, Why you cannot afford to ignore Insights!
How Udemy Marketplace Insights Can Help You Satisfy Students and Sell Courses!
Lets start with an Overview of Insights, what you can expect to find and some discussion on how to use the data.If you are very new to Insights, this initial introduction will help you to become familiar with the data that Udemy is sharing with you and help you to start thinking about how you can use this data to improve your courses. A PDF of the Slide Deck is available to download with this lecture.
Udemy Marketplace Insights - what is the Opportunity?
When you first enter your Topic into Udemy Insights you are going to be presented with the OpportunityOverview which "sets the scene" for the opportunity this Topic represents. I explain the six key pieices of information this presents you with so you will be able to quickly assess the quality of the the opportunity when you look at the overview for your topic.APDF of the Slide Deck is available to download with this lecture
Marketplace Insights Initial Analysis - Information Intelligence Interpretation
Udemy's Insights section is the MOST Valuable part of the UdemyInstructorDashboard.If you are not looking at this every day you are leaving money on the table. I want to fire you up, to make you passionate about using the INFORMATION - the MARKETINTELLIGENCEand showing you how to INTERPRET this to your advantage.I want to show you how you can teach yourself to be a better instructor on Udemy.
The PDFof theSlide Deck is available for you to download.
Course Ranking Results - Look What You Could Achieve!
I was conducting a review of my Course rankings for Topic Keywords which I do regularly (and note them in a spreadsheet of course!) and wanted to check if this course was making an impact in the rankings for the "OnlineCourse Creation" Keyword. Well, I have to admit I was a little (but very pleasantly surprised) to find 5 of my Courses ranking in the Top 8 for this Keyword and here is the proof. APDF of the Slide Deck and a JPEG of the Screenshot can be downloaded from the resouces section of this lecture.
Udemy Marketplace Insights - What are Topics?
UdemyTopics are a third tier of course classification but one which is probably the most significant to your course and your Udemy course sales - so you need to understand what they are.I explain this in this lecture and why they are important.ThePDFof the SlideDeck is available to download from this lecture.
What are Udemy Marketplace Insights?
Do you know what Udemy IMarketplace Insights are?
Udemy Marketplace Insights - Why Should You Use Udemy Marketplace Insights?
Udemy Insights should be at the centre of your course creation process and I explain three reasons why you absolutely MUSTbe using UdemyInsights on a regular basis and why, if you are not, it is costing you money.ThePDFof the SlideDeck is available todown load from this lecture.
Udemy Marketplace Insights - How to Get Started with Udemy Insights
This lecture explains how you can find Udemy Insights and how to get started searching for the topic which is most applicable to your potential (or existing) course.A PDF of the Slide Deck is available to download for this lecture
Before You Get Started - Download the Spreadsheet Template
These are the four spreadsheets which you will need for the Course.I have assembled them all here so that you can download them easily.They are also downloadable from their respective lectures. The PDF of the SlideDeck to this Lecture is available to download from the Resources Section too.
Initial Insights - Lets Find Udemy Insights and look at the Opportunity Overview
Udemy Insights can be confusing - but getting started is easy.Lets find Insights on our Instructor Dashboard Tab and take a look at Udemy's initial Overview Messages
How to Find Marketplace Insights and Opportunity Overview
This lecture starts by showing you where you can find Udemy Insights and introducing an Overview of the Topic opportunity.We discuss the 5 summary messages and have an initial discussion about the balance of Course Supply and Student Demand and how this ties into the Opportunity Overview.A Copy of this Slide Deck is available as a PDF to download.
  • Students do not need any experience of creating online courses. They will need to be signed up as a Udemy Instructor in order to be able to access the Insights section of the Instructor Dashboard
  • A very basic knowledge of Excel is useful but you can complete the course without using the Excel Spreadsheets if you wish
John Colley
John Colley
Copywriting | Webinars | Investment Banking | Online Courses
Курсы Udemy подойдут для профессионального развития. Платформа устроена таким образом, что эксперты сами запускают курсы. Все материалы передаются в пожизненный доступ. На этой платформе можно найти курс, без преувеличений, на любую тему – начиная от тьюториала по какой-то камере и заканчивая теоретическим курсом по управлению финансовыми рисками. Язык и формат обучения устанавливается преподавателем, поэтому стоит внимательно изучить информацию о курсе перед покупкой.
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