Business Model Innovation: Differentiate & Grow Your Company

4.5 (6822)
Обучение платное
4 часа курса
Курс от Udemy
Чему вы научились?
Understand the Business Model Canvas
Master the Different Types of Innovation
Design Innovative Business Models
Differentiate From Competition
Understand Purchasing Psychology
Define Innovative Revenue Models
О курсе

Join the best-seller Udemy course about Business Models and Innovation!

In this course you will learn about Business Models: what are the different components of a business, it's "system", how it works. The Business Model Canvas is a great tool to map out and get an overview of how a business works.

You will also learn about business model innovation strategies and especially the "new" types of innovation used by startups and large corporations such as Design, Customer Niches, Sales & Delivery Channels, Customer Engagement, Processes and Revenue Models. They will help you to find new sources of growth for your business and differentiate from competition. We will illustrate all these innovation techniques using dozens of recent examples from startups, small and medium businesses and large corporations. 
This course is divided in three big parts:
1) Introduction to Business Models
2) Business Model Innovation
3) Revenue Models
For all the innovation strategies that we mention, we provide dozens of examples of startups, small and medium businesses and large corporations how they apply them. This Business Model Innovation course will give you many strategic insights into some of the best and most innovative business practices. You will be able to analyze any business, whether it is your own, the company you work for, or any other company, and brainstorm innovative ideas to accelerate its growth using business model innovation techniques.
Captions: This course has perfectly accurate english captions. They have been reviewed by ourselves so they correspond 100% to the audio. Captions can help you understand better if english is not your native language. And if you have hearing problems, you can still go through this full course without any problems. There are also perfectly accurate french captions. (Sous-titres en français disponibles).

(Disclaimer: The "Business Model Canvas" tool used in some parts of this course is used under Creative Commons license and attribution goes to Strategyzer. This course has no affiliation with and is not endorsed by the authors of the Business Model Canvas.)

Note: There are now "copycat" courses of this course. Some "instructors" used a similar name, content structure and examples. But as you can see from the amount of students and reviews, this is the true original course.

In order to come up with the content for this course we worked with, analyzed and reverse-engineered many tactics of successful and innovative companies. You'll see examples from Airbnb, Uber, Tesla, Twitch, Amazon, Spotify, Buzzfeed, Facebook, Google, Apple, Dyson, Reuters, Virgin, Tinder, Nintendo and many others!
Here are some of our reviews:

"The best course I have ever taken in innovation.I thank the authors for providing this very useful online Mooc."

"Amazing content! Very clear. Wonderful examples of how strategies have been implemented by extremely successful companies. Throughout this course, I went back through my business model canvas and strategized how I could innovate in each of the 9 areas."

"Enjoyed this course! Well done. Great brainstorming questions for new and mature business owners."

"Really good course. I can recommend it to all new entrepreneurs!"

"Very relevant topic, nice to look at slides, concise & brief explanation - no fluff"

Introduction to the course
Start here!
Introduction to the course. What is this all about?
Bonus: Uber innovation model
Introduction to Business Models
What is a business model of a company? Let's discover all its components to lay the ground for the rest of this course
Case Studies: Business Model Innovation by famous companies
Introduction to the Business Model Canvas with
Who are your Customers? + Exercise
What is the Value Proposition and how to define it
Define your Sales & Delivery Channels
How do you manage your Customers Relationships?
Making money: The Revenue Streams
Internal Operations: What are your Key Resources?
  • Interest in business, startups, technology and innovation
  • Basic understanding of business
Pavel N. | Business Disruptors | Innovation | Video
Pavel N. | Business Disruptors | Innovation | Video
Reverse Engineering Successful Business Strategies
Olena T. (FR)
Olena T. (FR)
Курсы Udemy подойдут для профессионального развития. Платформа устроена таким образом, что эксперты сами запускают курсы. Все материалы передаются в пожизненный доступ. На этой платформе можно найти курс, без преувеличений, на любую тему – начиная от тьюториала по какой-то камере и заканчивая теоретическим курсом по управлению финансовыми рисками. Язык и формат обучения устанавливается преподавателем, поэтому стоит внимательно изучить информацию о курсе перед покупкой.
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