Курс Acumen Presents: Seth Godin's Leadership Workshop

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Обучение платное
Сертификация бесплатная
42 часа курса
О курсе

Leadership is a choice.  It happens when someone steps up and causes a change to happen.  It happens when someone enrolls other people to help them make that change.

In this interactive online workshop, Seth Godin will walk you through the steps to make the choice to lead.

  • You’ll explore what the leadership choice is capable of accomplishing, what it means, and how to get there.
  • You’ll learn to distinguish between leaders and managers, paint a picture of where you want your leadership journey to go, and motivate people to join you in your cause.
  • Perhaps most importantly, you’ll learn that you can lead even when you don’t have formal authority.

The course is built around 9 surprising leadership principles that challenge conventional wisdom. Through a series of videos and interactive exercises, Seth will introduce you to ideas that will help you lead people to dance on the edge of possibility. You’ll learn why authority is different than responsibility, why future change makers need to master leadership rather than management, and why new types of work demand new types of leadership.

This course is an active journey of self-reflection.  You should be prepared to roll up your sleeves and reflect on your priorities and the type of change you want to make, regardless of where you sit in an organization.  You’ll leave the experience with a Leadership Notebook documenting your ideas for getting started.

Leadership is Not Management
Distinguish between leadership and management
Leadership is Not Management
In this lecture, you'll learn to distinguish between leadership and management.You'll learn that management succeeds when you get people to do things faster, cheaper and perhaps better than they did the day before.Leadership, on the other hand, is when someone steps up and causes a change to happen that might not work, and that requires them to enroll other people in their cause.
Leadership Notebook #1
This PDF will contain all the instructions you need to set up your own Leadership Notebook and get started on the first reflection sprint.
Section 1 Quiz
Test your ability to distinguish between leadership and management.
See the End Before You Begin the Journey
Begin to paint a picture of where you want your leadership journey to go
See the End Before You Begin the Journey
In this section, you'll learn to visualize the destination that you want to reach when you initiate a leadership journey.You don't have to map out all steps to reach that vision, but you should have a clear picture of what success will look like and why you hope to achieve it.
Leadership Notebook #2
In this exercise, you'll reflect on the parts of your leadership journey that might not work.
Section 2 Quiz
Culture Defeats Everything
Understand the importance of seeing the end before you begin
Culture Defeats Everything
In this lecture, you'll learn about why leaders must prioritize culture.You'll contemplate the choices that you have to make everyday around which corners to cut and what kind of culture you want to build.
Leadership Notebook #3
In this reflection activity, you'll consider what it means to do the right thing.
Section 3 Quiz
  • No requirements! Just motivation to step up and be a leader, regardless of the sector that you work in or your level of authority
Что Вы изучите?
  • Learn the leadership principles critical to stepping up and creating change
  • Describe a compelling vision for an alternative future
  • Take concrete steps to lead change, regardless of where you sit in an organization
  • Create your own Leadership Notebook documenting your ideas for getting started as a leader
+Acumen Courses
+Acumen Courses
Global Learning Community for Social Change-Makers

Acumen is changing the way the world tackles poverty by investing in companies, leaders and ideas. We invest patient capital in businesses whose products and services are enabling the poor to transform their lives. Founded by Jacqueline Novogratz in 2001, Acumen has invested more than $110 million in 102 companies across Africa, Latin America, South Asia and the United States. We are also developing a global community of emerging leaders with the knowledge, skills and determination to create a more inclusive world. In 2015, Acumen was named one of Fast Company's Top 10 Most Innovative Not-for-Profit Companies. 

+Acumen is a global learning community for social change-makers. Be an effective force for change with Acumen's free online courses and chapters. 

Seth Godin
Seth Godin
Best-selling author

World-renowned entrepreneur, best-selling author, and speaker

Today's competitive global marketplace requires a business model that's truly remarkable, unmistakable, and valuable. No one knows this better—and no one can teach this better—than Seth Godin.

Seth is an entrepreneur, best-selling author, and speaker who knows what it takes to succeed in business and to be your own boss. In addition to launching one of the most popular blogs in the world, he has written 19 best-selling books, including The Dip, Linchpin, Purple Cow, Tribes, and What To Do When It's Your Turn (And It's Always Your Turn).

The new one is called THIS IS MARKETING and it's been a #1 bestseller in its category in the USA, Italy and Korea.

Though renowned for his writing and speaking, Seth also founded two companies, Squidoo and Yoyodyne (acquired by Yahoo!). This real-world entrepreneurial experience is what makes him the ideal teacher for those who wish to forge their own career path.

By focusing on everything from effective marketing and leadership, to the spread of ideas and changing everything, Seth has been able to motivate and inspire countless people around the world.

In 2013, Seth was one of just three professionals inducted into the Direct Marketing Hall of Fame. In 2018, he was inducted in the plain old Marketing Hall of Fame. He might be the only person in both Now he has joined the talented instructors on Udemy to share his wealth of knowledge and experience with those who are ready to start a freelancing career or enhance an existing one.

Курсы Udemy подойдут для профессионального развития. Платформа устроена таким образом, что эксперты сами запускают курсы. Все материалы передаются в пожизненный доступ. На этой платформе можно найти курс, без преувеличений, на любую тему – начиная от тьюториала по какой-то камере и заканчивая теоретическим курсом по управлению финансовыми рисками. Язык и формат обучения устанавливается преподавателем, поэтому стоит внимательно изучить информацию о курсе перед покупкой.
Acumen Presents: Seth Godin's Leadership Workshop
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