Advertising, PPC

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837 courses
517 in English
Big brother is watching you. However, this is totally legal and it is called “Contextual Advertising”. Do you want to be able to use it to full advantage for your business? Do you want your produce to “stalk” your potential customers, to keep an eye on what they are doing online? Then study the latest relevant instruments for pay-per-click advertising: AdWords and AdSense for Google, application optimization in AppStore, Amazon PPC and Bing Ads. Learn to work with advertising on partner sites. Find out more about conversion rate optimization, lead generation and, of course, about content adaptation under PPC advertising. All you have to do is to choose one of three levels and the language in which you want to study.
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