Digital Transformation: Market and Industry Analysis

7 months
Certification paid
Course by EdX
What will you learn?
How to judge the value of trending buzzwords andmake predictions on future technology
Ways to analyze the digital maturity of customers and employees and predict where they are headed
How to make relevant predictions of a possible business future
How to analyze the steps into the future of your digitally transformed business landscape
The theories, models,and tools that are needed when predicting business futures
About the course

Big Data, IoT, BYOD, Cloud, Drones, AI, VR -all of these digital technologies are transforming how businessesoperate in the digital age. Businesses are changing at a rapid pace due to the impact of these technologies.

This course will discuss how companies can prepare for what is to come in the digital age.Learning from previous technology-driven transformations and theories,this course will help you develop a model of the future.

Taking this course, you will learn concrete tools to tackle the above questions.This is the first course in the Digital Transformation Professional Certificate program.

Digital Transformation: Market and Industry Analysis
Learn to predict what your future industry or market will lookin a digitally transformed business landscape.
Martin Vendel
Martin Vendel
PhD, business consultant and researcher KTH Royal Institute of Technology
Henrik Blomgren
Henrik Blomgren
Assistant Professor in Industrial Marketing KTH Royal Institute of Technology
All the courses on this platform are free of charge. The authors are top universities and corporations that seek to maintain high quality standards. If you do not meet a deadline for assignments, you lose points. Like on other platforms, the videos in which the theory is explained are followed by practical assignments. Courses are available in English, Chinese, Spanish, French and Hindi.
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