Demand and Supply Analytics

MOOC
Demand and Supply Analytics
Language
English
Duration
3 months
Certificate
Certification paid
Course by EdX
Demand and Supply Analytics
What will you learn?
To identify, evaluate, and capture business analytic opportunities that create business value
Buildmodels to support and help make managerial and business decisions
Basic analytical methods and their applications
Analyze case studies on organizations that successfully deployed analytical techniques
About the course

How do airlines decide when to increase ticket prices? Should a hotel charge less per night for a long stay than a short one? Why do some software companies bundle very different products together? How should a fashion retailer decide when do start discounting clothes? Why do so many discounted rates end in ".99"? How should a company balance the risk of holding too much inventory on hand and the risk of turning away customers? Does it ever make sense for retailers to lie to suppliers about how much they will need to order? Should retailers with multiple locations hold most of their inventory in a central warehouse or at the individual locations?

These are only a small sample of the operational and pricing challenges all businesses regularly face. These challenges are often addressed individually and in isolation but, in reality, all of these decisions interact with each other. This class looks at the demand and supply management challenges faced by companies in various industries and provides an introduction to the tools that can be used to address these challenges.

Program
Demand and Supply Analytics
Learn how to use data to develop insights and predictive capabilities to make better business decisions.
Lecturers
Daniel Guetta
Daniel Guetta
Director of the Business Analytics Initiative Columbia University
Platform
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All the courses on this platform are free of charge. The authors are top universities and corporations that seek to maintain high quality standards. If you do not meet a deadline for assignments, you lose points. Like on other platforms, the videos in which the theory is explained are followed by practical assignments. Courses are available in English, Chinese, Spanish, French and Hindi.
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